LifeBeat is a company dedicated to promoting healthy living with a strong focus on heart health. Their mission is to inspire people to make positive lifestyle choices through engaging content and an active online presence.
LifeBeat needed a brand that felt fresh, energetic, and accessible. One that could speak to a younger audience without losing credibility. My goal was to create a visual identity that combined vibrancy, positivity, and health-conscious messaging.
The branding included:
- A lively logo designed to feel upbeat and inviting.
- A bold colour palette that balances energy with trustworthiness.
- Playful yet clear typography to ensure messaging remains engaging and easy to read.
The result is a brand that encourages action while feeling approachable and motivating.
